The Fishing Village Turned League Champions Heading For The Champions League
In one of the most remarkable stories of the season, we have witnessed a fairy tale happen in Sweden. A story not dissimilar to that of Leicester City winning the Premier League. In stark contrast to Leicester’s historical title win, Mjällby AIF resides in the small fishing village of Hällevik, also part of the Sölvesborg Municipality in Blekinge County.
Leicester famously won the Premier League against all odds with odds of 5000/1 at the beginning of the season. An incredible achievement. However, Leicester is a city with a population nearing 400,000 inhabitants. At the other end of the spectrum, we find Mjällby, the tiny village with a population of around 800.
How has a village with such a small population come out of near obscurity to become the champions of the Swedish Allsvenskan? It’s a long story, so let’s begin.
Mjällby was formed in 1939 when a group of locals had the idea of creating a football team for the area, one that would stand the test of time. It’s difficult to say that the founders knew one day the club would win it all. However, that is what has occurred.
In the early years, Mjällby floated around the lower leagues of Sweden, mostly competing at the amateur level. Small incremental progressions were made over the years, with the club focusing on building infrastructure instead of looking for instant success, which is all too often in the current age.
The multi-use stadium, Strandvallen, in Hällevik was built in 1953, with Mjällby adopting the now 7,000 capacity stadium as their home. Something appears amiss here, though, a 7,000-capacity stadium for a club representing an 800-population village playing out of another village of 1,500 inhabitants. Who is going to the games and where are they from? Well, clearly the locals could fit pretty comfortably in the ground three times over, but Mjällby actually attracts fans from all over the Blekinge County region. In the last few seasons, the average attendance for home games has been slowly increasing, which has come hand in hand with the success the club has been having on the pitch. In 2021, the club recorded an average attendance of almost 1,800 people, whereas in this historic 2025 season, the average attendance eclipsed the 4,700 mark.
So, the size of the club is small, the area the club resides in is tiny, surely then this has been a bankroll job. On the contrary, Mjällby have roughly 15% of the budget that perennial champions Malmö have. The club, under chairman Magnus Emeus, have invested shrewdly. Focusing on young players, players who have been deemed ‘not good enough’ for rival clubs and the use of their own youth system.
A quirk, which the club have managed to make into an advantage, is the size of the area. Everyone knows everyone else. Many members of staff even have other jobs in the local area. For example, the head coach is a school principal, and the head of scouting is a local postman. These are often tales in football you hear about from the lower leagues, often highlighted by an English non-league club making an impressive run in the FA Cup. Mjällby, though, is now an established top-flight club; they shouldn’t have to be relying on people to work two jobs to succeed, but they’ve made it work.
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With such a close-knit group, this lends itself to the growth of team spirit and togetherness that perhaps wouldn’t be seen at another top club, Malmö, for example. Malmö are hugely successful in Sweden and is often the biggest spender. Does this help? Perhaps not, having a revolving door of players can upset the rhythm of any group of players. Mjällby is different. Several players even live together. Another example of how this club uses togetherness to aid them on the pitch as well as off it. Has this just been a freak season? You could argue that, but on the other hand, you could argue that the club have been progressing to this for the last few seasons. In 2023, Mjällby finished the season in 10th position. For a club of this size, this is already an incredible achievement. Even being in the top-flight of Swedish football could be seen as an achievement if we base this on club size.
2024 saw a further improvement, a 5th place finish, only four points outside of a European place and 15 points from the title. 2025 is when it all clicked, though. It has taken just 27 games of their 30-game season to clinch the title. Mjällby have lost just one game so far this season and sits on a comfortable 66 points. To add the cherry on top, the all-time record points haul in the Allsvenskan is 67. Mjällby have three games left to collect just two points to hold the title of the most dominant season in Swedish top-flight history.
Just to turn the page back to the modesty of the club, following the club’s latest win away at Gothenburg, the title-clinching win, the club coach, full of new champions, was welcomed back to Blekinge with a tractor procession. The rural roots of the area, not being lost on the club, are charming to see with coach Anders Torstensson quoting ‘This is the Mjällby-way’.
Is the story of Mjällby the biggest underdog story of all time? Understandably, such a tale will draw comparisons to Leicester City winning the Premier League, but Mjällby are such a small club. Leicester City did not have head coaches and scouts working part-time elsewhere. Mjällby have a tiny budget for players, picking up players some may have brushed under the carpet. What is impossible to deny, though, is the community spirit and the fact that what they have achieved is nothing short of a miracle.
Be sure to keep an eye out for next season’s Champions League Qualifiers. There’s a new kid on the block; they may be small, but they certainly pack a punch. This time in David versus Goliath, David won.
Written and Researched by BSc Cavan Campbell
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